When it comes to our morning and evening drinks, most of us can agree to coffee in the morning and wine at night, unless we’re indulging in bottomless brunch on the weekends. Now, to combine the taste buds of coffee lovers and wine enthusiasts, Friends Fun Wine, a Florida-based company known for its low-calorie and low-alcohol party wines, has launched the world’s first coffee-flavored wine in Cabernet Coffee Espresso and Chardonnay Coffee Cappuccino imported from the European Union. While this means coffee and wine lovers may have found common ground in this unusual concoction, should we drink coffee-flavored wine in a can, pinkies up?
"As creators of the Fun Wine category, the addition of Cabernet Coffee Espresso and Chardonnay Coffee Cappuccino strongly aligns with our mission to deliver a FUN drinking experience," said Joe Peleg, CEO of Friends Fun Wine, in the press release. "We are proud to be the first-to-market with our Fun Wine In A Can, and look forward to introducing the new coffee varieties to our Fun-Loving Fans." The company takes to social media to further emphasize the “fun” component in their drinks, raving “It’s a coffee illusion. It’s wine revolution. It’s coffee. It’s wine. It's the first Coffee Wine,” on their Facebook page.
The company’s target demographic for the drink is young, active men and women. Now, before you contemplate replacing your morning cup of Joe with coffee wine, it is important to know this product is caffeine-free. Peleg believes, “because it is caffeine free and a low-alcohol drink, it will most likely appeal for fun loving, on-the-go millennials and their lifestyle, whether they're on a boat, on the beach, in a pool party, a barbecue, skiing, snowboarding, at the bar or at a nightclub,” he told the Daily Mail.
Consumers will not have to worry about mixing stimulants and sedatives, since the coffee wines are caffeine-free. However, when consumers mix the two together, the combination of caffeine and alcohol can be deadly. According to Phys.org, the danger derives from the consumer’s ability to keep drinking beyond their normal limits when having an alcoholic energy drink, like Four Lokos.
To put the coffee wine to the test, NY Daily News Taste Kitchen, “popped open the corkless concoction and got sippin’.” One writer said, “It's like a wine dessert — very, very sweet, like if someone took a pint of coffee ice cream, melted it and stirred it up with some wine.” The drinks cater to those with a sweet tooth with a dominant chocolate taste.
The coffee wines come in an 8.4-ounce aluminum can containing six percent alcohol and just 94 calories. They are currently available in 15 states and sell for $1.99 per can. The Friends Fun Wine collection comes in a variety of canned sangrias and moscatos. Cheers, and pinkies up!