Man and woman talking to each other at crowded bar

Why Couples Can Easily Hear And Ignore Each Other In A Crowded Room

By | Tue, 12/31/2013 - 12:19

The cocktail party effect explains how an individual has the ability to tune into the sound they want or need to hear in a crowded room.

shutterstock photo of pill manufacturing

Has ADHD Drug Marketing Given Rise To An Overdiagnosis Epidemic?

By | Mon, 12/16/2013 - 15:15

Doctors are alarmed at the high rate of ADHD diagnosis and treatment in the U.S. and point to pharmaceutical companies' marketing and ad campaigns aimed at doctors, educators, and parents.

New Car And Driver Interface May Reduce Highway Crashes

'Attention Powered Car' Links Driver Focus With Machine Performance [VIDEO]

By | Sun, 10/06/2013 - 14:19

A new technology from an Australian company hopes to reduce highway crashes from driver inattention by measuring human focus, as indicated by brain activity and other physiological clues.

Ann Linsley

Video Game Improves Elderly Cognitive Functions After 12 Hours Of Gameplay

By | Thu, 09/05/2013 - 21:56

As people age, their cognitive functions begin to dwindle, however, a new game could help their brains stay trained to remember, multitask, and sustain attention.

Cycling Exercise study

Brain Boost from Sports Practice: Fitness Has Attention Benefits

By | Thu, 04/11/2013 - 00:55

A new study finds that athletes with high fitness levels have better sustained attention benefits than students who do not regularly exercise or practice sports.

lemonade

Sugar Water Rinse Helps With Self-Control, Attention

By | Thu, 11/08/2012 - 10:45

According to a new study, gargling sugar water can boost a person's self-control.