Whether You’re Young Or Old, Changes In Your Self-Esteem Matter

By | Thu, 03/13/2014 - 17:04

Two recent studies show how changes in self-esteem impact our health more than baseline feelings of worth.


Fear Increases Our Emotional Attachment To A Brand

By | Wed, 03/12/2014 - 16:58

On a psychological level, brands can fulfill real human needs; during a fearful situation, a person who has no contact with others will form a greater attachment to an available brand.


Would Other People Think Your Voice Is Attractive?

By | Wed, 02/19/2014 - 17:00

In a recent study, researchers discovered that listeners generally agreed which voices, male and female, were more attractive — those most "typically" male or female.


Packaging As Important As Preference When It Comes To Picking Snacks

By | Tue, 01/07/2014 - 18:59

When it comes to shopping, packaging and branding is often just as important as consumer preference.


Condescending Couples Think Their Lifestyle Is Better Than Being Single

By | Tue, 01/07/2014 - 17:42

A recent study found that some couples tend to idealize their own lifestyle over singles' and believe that others will benefit from the way they live, which is called "normative idealization."


3 Tips To Help You Keep Your New Year’s Resolution

By | Sat, 12/28/2013 - 17:36

With a little preparation, a lot of self-control, and support from your loved ones, this could be the year you make your New Year's resolution stick.

chocolate cake

Lose Weight By Celebrating Food, Not Feeling Guilty About It

By | Sun, 12/01/2013 - 11:58

Psychologists have released a study that found that guilt could undermine the desire to lose weight, rather than motivate it.


Newlyweds Gut Feelings Predict Whether A Marriage Will Remain Happy

By | Thu, 11/28/2013 - 14:00

Gut feelings, rather than conscious attitudes, are a better predictor for whether a marriage will remain happy, according to research from Florida State University.


China’s One-Child Policy Creates Fearful Pessimists: The Ups And Downs Of Not Having Siblings

By | Fri, 11/22/2013 - 15:53

Researchers found that cousins, the default "brothers" and "sisters" of China's one-child policy children, don't suffice as social buffers.


The Psychology Of Grocery Shopping: How Rational Spending Is Nearly Impossible

By | Thu, 11/21/2013 - 11:01

Grocery shopping can be an effortful, time-consuming event, and given the psychology behind decision-making, it's probably no accident.

appearance & trust

Trustworthy People Look Like Ourselves

By | Thu, 11/07/2013 - 15:50

When we find a trustworthy person, we often see that person's face as similar to our own.

silver linings

Controlling Your Emotions May Harm Your Psychological Health

By | Mon, 10/28/2013 - 14:40

Trying to regulate your emotions — specifically by cognitive reappraisal — may actually have negative effects on your psychological health.


Why Are Women Passive Aggressive?

By | Mon, 10/28/2013 - 11:31

Two researchers assert that women evolved strategies of indirect aggression to reduce the probability that their sexual rivals and resource competitors will physically retaliate against them.


Why Do We Watch Horror Films?

By | Tue, 10/22/2013 - 17:45

As Halloween approaches, horror themes will creep into various parts of our lives. But why is it that we love horror so much? Where's the sense in enjoying films about killer zombies and demented torture?


How Delayed Gratification, Human Self-Interest May Restrict Early Action Against Climate Change

By | Mon, 10/21/2013 - 16:33

Psychological factors may represent an insurmountable obstacle to a global, cooperative effort against climate change.