Today's Youth Prefer Weed Over Alcohol, Study Reveals

Cannabis legalization has been rampant in recent years which paved the way for further research on its use, effects and how it affected the alcohol industry. Recent data revealed that as the legal cannabis market matures, users who have not been exposed to alcohol and marijuana preferred weed over drinking once they crossed the legal age barrier.

A cannabis research firm New Frontier Data studied the effects of marijuana legalization on alcohol consumption. Their first report showed that big alcohol companies such as the makers of Corona, Budweiser and Heineken beer made cannabis investments, reported Green Rush Daily. The report also revealed although alcohol consumption is common among cannabis users, 54 percent of them believed that weed is safer than booze while 49 percent preferred marijuana use over alcohol consumption.

Additionally, a joint study entitled “Helping Settle the Marijuana and Alcohol Debate: Evidence from Scanner Data” found that there has been a significant decrease in alcohol sales between the years 2006 to 2015.

The New Frontier Data echoed these findings and revealed that there has been a decrease in alcohol use in adults in states where 45 percent of cannabis users claimed to have replaced drinking with marijuana use.

The data also revealed that the shift emerged slightly during the black market era. Since legalization made cannabis use a mainstream habit, alcohol companies may be losing to the weed industry in consumers who cross the legal age barrier. Thus, the youth of today are most likely to prefer marijuana over alcohol as new consumers.

Is Marijuana Better Than Alcohol?

According to Business Insider, marijuana and alcohol have long been linked as similar vices. Studies, however, revealed that marijuana is better than alcohol since it is less addictive, there have been no reported deaths linked to it, it has been recognized as an anticancer agent and it is considered as a non-violent vice.

A review published in The Lancet revealed that alcohol was the seventh leading risk factor for deaths in 2016 alone. In fact, a 16-year study published in the American Journal of Public Health revealed that in America alone more than 30,700 died of alcohol-induced causes in 2017 while there have been zero documented incidents purporting to marijuana use.