If you could live forever, would you want to? One Russian mogul hopes to give people that chance.

Last year, 31-year-old Russian media mogul Dmitry Itskov, who may have watched The Matrix trilogies a little too closely, announced his intention to develop a way to transfer the human’s conscious mind onto a hologram by the year 2045.

According to the website for the 2045 Initiative, "The main objectives of the Initiative are: the creation of a new vision of human development that meets global challenges humanity faces today, realization of the possibility of a radical extension of human life by means of cybernetic technology, as well as the formation of a new culture associated with these technologies."

In other words, Itskov wants to achieve immortality.

This week, Itskov composed a letter to several billionaires found on Forbes’ List. In it, he emphatically says, "Many of you who have accumulated great wealth by making success of your businesses are supporting science, the arts and charities. I urge you to take note of the vital importance of funding scientific development in the field of cybernetic immortality and the artificial body. Such research has the potential to free you, as well as the majority of all people on our planet, from disease, old age and even death."

"Contributing to cutting-edge innovations in the fields of neuroscience, nanotechnology and android robotics is more than building a brighter future for human civilization, but also a wise and profitable business strategy that will create a new and vibrant industry of immortality - limitless in its importance and scale. This kind of investment will change every aspect of business as we know it: the pharmaceutical industries, transportation, medicine, energy generation, construction techniques, to cite a few."

In exchange for helping Itskov finance his dream, said billionaires will have the honor of their own personal immortality project conducted for free. It’s practically a steal.

By 2025, the initiative hopes to create a robot that can be operated by the human brain. In the following 10 years, the initiative wants to have created a computer model – or avatar – for the human brain and body, and have created a robot with the contents of the human mind. By 2045, Itskov wants to have attached the brain to these holograms, the bodies of which, he says, will exceed the capacities of the average human body.

While the project may seem like wishful thinking – and it probably is – Itskov is getting a lot of mileage out of it.Reports indicate that he is sincere, and his website espouses an endorsement from the Dalai Lama. He is even investing some of his own fortune into the operation, though the costs associated with his plan are, at the very least, slightly prohibitive. While most people are skeptical, no one wants to go on record saying how ridiculous they think his plan is and be That Guy who said no one would want a computer in their home.